LED lighting sales increase, the market is clear
Since 2013, sales of LED-related products at home abroad have continued to increase, driving sales to increase accordingly. Global LED manufacturers are steadily operating on their own tracks. Everyone has invested almost all of their energy in all aspects, R & D to production channels to sales channels, all links are in order. The development of the LED lighting market in 2013 is booming. In 2014, what new height will the development of the LED lighting industry reach?
Improve comprehensive strength to adapt to international market
If in 2013, the major LED manufacturers are still thinking hard about how to reduce product prices, then in 2014, manufacturers have turned more attention to product development, product patents, technology development, technology patents other aspects. In fact, the total sales revenue of the LED chip industry last year was disproportionate to the total production volume. In short, the manufacturer produced a lot of products, the workers were busy working overtime, but they did see much increase in income. people are tangled confused. Therefore, this year's point of view, the sales price of LED products should drop significantly, this trend will continue into the next year two.
Last year, many LED companies have readjusted their company's scale, production status, overall structure. Acquisitions, swallowing, mergers are uncommon. The ensuing patent issues also surfaced. Each company takes different measures to avoid risks, some strengthen their own technology research development, some form patent pools, some other methods. For example, some large companies mainly develop LED chips with high power, large area, high light efficiency. Such companies will purchase small companies that are more prominent in the details of the LED industry. As a result, the technology of the company has improved in some minor details, the overall comprehensive strength has also increased. At the same time, it has also solved some patent problems, opening a new breakthrough for its further expansion in the international market.
Large-scale packaging market eases survival pressure
The LED lighting market has always been regarded as the most important promising application for LED chips. In 2013, the total output value of lighting products reached 3.7 billion US dollars, accounting for a considerable proportion of the overall value of the LED photoelectric industry. Experts predict that in 2014, the total production sales of LED lighting products will increase, the proportion will further increase. The lighting market is developing well, the packaging market has also moved to a historical high. Following the rapid development of the global lighting market, seizing the opportunity will be the key to deciding whether packaging companies can reach new heights. Enterprises that make chips start to do packaging, directly make lighting products. Involving a wide area will inevitably have higher requirements on the company's technology level scale, resulting in some small enterprises unable to meet the production needs. The resulting phenomenon is that large enterprises annex small businesses, small businesses form alliances with each other. In fact, this is alleviating the pressure of survival with large-scale production.
Accelerate the transformation speed clarify the development direction
Domestically, the launch of the home lighting market has led many traditional lighting manufacturers to gradually join the ranks of the LED lighting market. In 2013, LED light sources gradually replaced traditional incandescent light sources. This boom has played an important role in the development of new year development strategies for LED manufacturers. In 2014, major manufacturers will establish a new brand image, reduce production costs, lower purchase prices, continue to increase promotion methods to meet the new round of tests in the LED lighting market.